Posts Tagged "PR"

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How social media makes all communication better

Social media channels, which spew data like a fire hydrant, have helped us learn a lot fast. A broad spectrum of society uses social media. Their actions are recorded and provide good indicators of human reaction to communication stimuli. In […]

How Adobe puts structure to its social media program

Large companies are wrestling with how to reap the benefits of social media while also trying to “manage” it. It was a common concern expressed at the recent Social Media Marketing World Summit, where 1,800 practitioners gathered to share best […]

A cool app to help illustrate a story

While lying around with an earache and cough today, I played around with a new app, Haiku Deck, on my iPad. What a fun and compelling way to tell a complex story. Because I am in health care communications, I […]

Why don’t my friends think exactly like me?

I see some of my friends’ Facebook posts and wonder: I know he’s a good, smart, open-minded person. How could he possibly support that candidate? I assume my friends who read my political posts wonder something similar about me. Most […]

Social networks: From campfires to Facebook

It’s alchemy: A group of people is greater than the sum of its parts. A hunting party keeps the tribe fed. A bucket brigade douses the barn fire. Thirteen colonies become mightier when they unite. An assembly line mass produces […]

Imagine all the people: Living life in health

Four conferences over two weeks … there’s so much swirling in my head that I could write a post for each of eight different topics. But tonight I landed on a central theme after watching the video of Regina Holliday […]

Poet brings vision statement to life

Tears of pride welled up yesterday as I watched a corporate video. A corporate video! Diane Gage-Lofgren, our national VP of communications and PR, had asked a poet/performance artist  to bring life to our communication team’s new vision statement. A […]

Put the “public” back in PR

Review: Putting the Public Back in Public Relations by Brian Solis and Deirdre Breakenridge Key idea: Public Relations today means attending to relationships. Good PR starts with listening to the desires, needs and pain points of our customers and potential […]

What if you did PR for sausage makers?

On the bulletin board at the Longmont Times-Call in the ’80s there was a picture of four men marveling over a cold white lump of processed turkey. The men were agriculture officials from the Soviet Union and their object of […]