Posts Tagged "Organizational communication"

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Speech of the devil: Words That Work

Imagine: I recommend reading a book by the guy who gave us “death tax,” “energy exploration” and the Contract with America. Frank Luntz helps Republicans choose words that resonate with Independents. I held my nose and bought his book, Words […]

Social networks: From campfires to Facebook

It’s alchemy: A group of people is greater than the sum of its parts. A hunting party keeps the tribe fed. A bucket brigade douses the barn fire. Thirteen colonies become mightier when they unite. An assembly line mass produces […]

How I trimmed 1,900 messages and never felt hungry!

I reduced my work inbox from 1,904 messages to zero over the weekend. I can’t tell you the peace of mind. Back about 1,800 inbox messages ago, I started to fret. The scrolling screens of red unread messages were my […]

A book for resolve: Change or Die

Change or Die by Alan Deutschman was referred to me by a physician who is using its ideas to help her patients make life changes (thanks, Deb). It was an ideal read to usher in a new year, a new decade […]

Poet brings vision statement to life

Tears of pride welled up yesterday as I watched a corporate video. A corporate video! Diane Gage-Lofgren, our national VP of communications and PR, had asked a poet/performance artist  to bring life to our communication team’s new vision statement. A […]

Filmmaker’s advice for great business storytelling

Filmmaker Peter Guber (Rainman, Batman, The Color Purple) once used storytelling to win Fidel Castro’s support for filming in Havana Harbor. The official application form had been torpedoed, but El Presidente enthusiastically endorsed the project once he heard Guber tell of […]

Stories trump facts: The mammography lesson

The facts are clear: You have to give 1,900 women mammograms before you save one life. Along the way are hundreds of false positives, needless worry and unnecessary procedures. The stories are more compelling: We all know someone whose breast […]

What I look for in cover letters

I just finished looking at more than 100 cover letters. Here are a few thoughts for those of you in the job market: 1. Make your first paragraph work. “I am thrilled to apply for ….” “Enclosed please find ….” […]