Tag Archives: organization

Instead of a slide deck, next time try a story

This is a story about a story. It begins with a 53-page PowerPoint deck that looked like it had been spliced together by 20 people. Because it had. The CEO was hours away from sending it off to the home office and it was nowhere near presentable. She told me to put my best writer […]
Posted in Applied stories, storytelling theory, Writing | Also tagged , , , , , , | Leave a comment

Social networks: From campfires to Facebook

It’s alchemy: A group of people is greater than the sum of its parts. A hunting party keeps the tribe fed. A bucket brigade douses the barn fire. Thirteen colonies become mightier when they unite. An assembly line mass produces autos. A tech firm creates dazzling innovation. A Twitter community brings a despot down. What’s […]
Posted in Book reviews, Health movement, Life | Also tagged , , , , , , , , , , , , , , | Leave a comment

How I trimmed 1,900 messages and never felt hungry!

I reduced my work inbox from 1,904 messages to zero over the weekend. I can’t tell you the peace of mind. Back about 1,800 inbox messages ago, I started to fret. The scrolling screens of red unread messages were my hamster wheel. A thousand inbox messages later, I felt symptoms of drowning each time I […]
Posted in What I figured out | Also tagged , , , , , , | Leave a comment

A book for resolve: Change or Die

Change or Die by Alan Deutschman was referred to me by a physician who is using its ideas to help her patients make life changes (thanks, Deb). It was an ideal read to usher in a new year, a new decade and a new phase in my career. Many of the change ideas were familiar to […]
Posted in Book reviews, Leadership, Life, Organizational communication, Organizational culture | Also tagged , , , , , , , , , , , , , , , , , | Leave a comment

Poet brings vision statement to life

Tears of pride welled up yesterday as I watched a corporate video. A corporate video! Diane Gage-Lofgren, our national VP of communications and PR, had asked a poet/performance artist  to bring life to our communication team’s new vision statement. A stroke of genius. I will forever have a visual and resonant image to add soul […]
Posted in Applied stories, storytelling theory, Visual storytelling | Also tagged , , , , , , , , , , , , , , , , | Leave a comment

Filmmaker’s advice for great business storytelling

Filmmaker Peter Guber (Rainman, Batman, The Color Purple) once used storytelling to win Fidel Castro’s support for filming in Havana Harbor. The official application form had been torpedoed, but El Presidente enthusiastically endorsed the project once he heard Guber tell of the harbor’s historic significance and Castro’s responsibility to the world to share that piece of […]
Posted in Applied stories, Excellent stories, storytelling theory | Also tagged , , , , , , , , , , , , , | 1 Comment

Health care reformer ahead of his time

Book review: The Story of Dr. Sidney R. Garfield by Tom Debley and Jon Stewart Sid Garfield’s plan for health care reform was so far ahead of its time that the organization he founded — Kaiser Permanente — still drives toward the vision, years after his death. (Disclosure: I am senior director of communications and […]
Posted in Book reviews, Leadership | Also tagged , , , , , | 3 Comments

Put the “public” back in PR

Review: Putting the Public Back in Public Relations by Brian Solis and Deirdre Breakenridge Key idea: Public Relations today means attending to relationships. Good PR starts with listening to the desires, needs and pain points of our customers and potential customers. It also starts with an excellent understanding of what our organization can offer to […]
Posted in Book reviews, Marketing and PR | Also tagged , , , , | Leave a comment

Is storytelling the “sixth discipline?”

Denning, S. (2005). The Leader’s Guide to Storytelling. San Francisco: Jossey-Bass. As a knowledge management leader at the World Bank, Denning gained influence by gathering and using the organization’s success stories. He went on to study the historical and anthropological roots of storytelling and he joined a storyteller group. The result is a scholarly analysis […]
Posted in Book reviews, Leadership, Organizational communication | Also tagged , | Leave a comment

Best vision of ideal culture

Senge, P.M. (2006, Rev.). The Fifth Discipline. New York: Currency Doubleday. Senge started a movement with this book, which outlines the first five disciplines (there may be more, he says) that are required to create a “learning organization.” Members of a learning organization understand how they create their reality and how they can influence it. […]
Posted in Book reviews, Leadership, Organizational culture | Also tagged , | Leave a comment
  • Latest Tweets