Tag Archives: communication

A cool app to help illustrate a story

While lying around with an earache and cough today, I played around with a new app, Haiku Deck, on my iPad. What a fun and compelling way to tell a complex story. Because I am in health care communications, I am consumed these days by health care reform. It is my job to help people […]
Posted in Health movement, Marketing and PR, Visual storytelling | Also tagged , , , , , , , , , , , , , , , , , | Leave a comment

Why don’t my friends think exactly like me?

I see some of my friends’ Facebook posts and wonder: I know he’s a good, smart, open-minded person. How could he possibly support that greed-head Romney? I assume my friends who support Romney wonder something similar about me. Most of us follow the maxim of not talking about religion and politics in social settings, but […]
Posted in Life, Opinion, What I figured out | Also tagged , , , , , , , , , , , , , , , , , , , | 1 Comment

Social networks: From campfires to Facebook

It’s alchemy: A group of people is greater than the sum of its parts. A hunting party keeps the tribe fed. A bucket brigade douses the barn fire. Thirteen colonies become mightier when they unite. An assembly line mass produces autos. A tech firm creates dazzling innovation. A Twitter community brings a despot down. What’s […]
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Imagine all the people: Living life in health

Four conferences over two weeks … there’s so much swirling in my head that I could write a post for each of eight different topics. But tonight I landed on a central theme after watching the video of Regina Holliday describe the painting she created during the Health 2.0 conference in San Francisco. She captures […]
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A book for resolve: Change or Die

Change or Die by Alan Deutschman was referred to me by a physician who is using its ideas to help her patients make life changes (thanks, Deb). It was an ideal read to usher in a new year, a new decade and a new phase in my career. Many of the change ideas were familiar to […]
Posted in Book reviews, Leadership, Life, Organizational communication, Organizational culture | Also tagged , , , , , , , , , , , , , , , , , | Leave a comment

Poet brings vision statement to life

Tears of pride welled up yesterday as I watched a corporate video. A corporate video! Diane Gage-Lofgren, our national VP of communications and PR, had asked a poet/performance artist  to bring life to our communication team’s new vision statement. A stroke of genius. I will forever have a visual and resonant image to add soul […]
Posted in Applied stories, storytelling theory, Visual storytelling | Also tagged , , , , , , , , , , , , , , , , | Leave a comment

Filmmaker’s advice for great business storytelling

Filmmaker Peter Guber (Rainman, Batman, The Color Purple) once used storytelling to win Fidel Castro’s support for filming in Havana Harbor. The official application form had been torpedoed, but El Presidente enthusiastically endorsed the project once he heard Guber tell of the harbor’s historic significance and Castro’s responsibility to the world to share that piece of […]
Posted in Applied stories, Excellent stories, storytelling theory | Also tagged , , , , , , , , , , , , , | 1 Comment

Stories trump facts: The mammography lesson

The facts are clear: You have to give 1,900 women mammograms before you save one life. Along the way are hundreds of false positives, needless worry and unnecessary procedures. The stories are more compelling: We all know someone whose breast cancer was caught early. That one life is real to us. The hundreds of false-positives […]
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Put the “public” back in PR

Review: Putting the Public Back in Public Relations by Brian Solis and Deirdre Breakenridge Key idea: Public Relations today means attending to relationships. Good PR starts with listening to the desires, needs and pain points of our customers and potential customers. It also starts with an excellent understanding of what our organization can offer to […]
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My responsibility as a white guy

A sharp Metro State College student asked me about my earlier post on racism during my guest lecture yesterday. He seemed to get the gist of  my story, but I could tell he was confused. I think I was too cute in that post, and I liked my answer I gave him better: As a […]
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